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Understand Events & Tours - Summary, Invoice & Calendar tabs

Events & Tours in M

The Event Ad Plan tab is the place to select from ad plans, view campaigns, and plan and monitor advertising across multiple campaigns.

The Event Ad Plan Tab

Find an event, view a summary, see invoices and more

Events in M

Persistent header elements at the top of a tour workspace remain visible across all tour tabs - and help you identify the tour, review key status details, and move between…

Tour Headers

Within the Tour Summary tab, there are sections for Team Members, Tour Details, Key Dates, and budget rollups across the tour and its child event ad plans.

The Tour Summary Tab

The Tour Events tab brings key show, ticketing, link, tracking, and targeting information into a single table and supports Excel export.

The Tour Events Tab

DMA and RADIUS are the two geographic targeting fields in the Tour EVENTS tab. Together, they define the local market footprint used for event-level advertising.

DMA & Radius Targeting for Tours

The Tour AD PLAN tab in Maestro is the tour-level workspace for planning, launching, and monitoring advertising across multiple tour stops.

The Tour Ad Plan Tab

Use the Tour INVOICES tab to manage invoice documentation for tour campaigns, support settlement pack creation, and review actualized marketing costs in one place.

The Tour Invoices Tab

The Tour CALENDAR tab in M gives teams a shared, visual schedule for a tour. It helps users track tour stop dates, milestone timing, and campaign flighting in one place…

The Tour Calendar Tab

Find a Tour, connect associated events, see invoices and more

Tours in M

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